# Optimize Meta ads in Skro

Source: https://skro.eu/docs/facebook/how-to-optimize-facebook-meta-ads-directly-from-skro

Manage Meta campaign, ad set, and ad status and budgets from Skro reporting views.

## Optimize Facebook (Meta) Campaigns, AdSets and Ads [#optimize-facebook-meta-campaigns-adsets-and-ads]

<Callout type="warn">

**Requirements:** Facebook (Meta) Ad Account Integration.

</Callout>

<Card title="Get started with Facebook integration" href="/docs/integrations/facebook-meta-ads-integration" />

1. Go to **Ads Manager**.

2. Double-click your campaign name.

![Optimize Meta campaigns step 1](/images/docs/facebook/meta_1.png)

3. Use **Group By** select boxes and select the following values:

- Group By 1: **C5: Campaign ID**
- Group By 2: **C3: AdSet ID**
- Group By 3: **C1: Ad ID**

4. In the current view you can now optimize your Facebook campaigns directly from Skro UI. It means that you can turn ON/OFF Facebook campaigns, change campaign budget and see dynamic columns from Facebook in real-time.

![Optimize Meta campaigns step 2](/images/docs/facebook/meta_2.png)

5. Double-click your **campaign name** or use tab above the table to move into the **Adset** view.

6. Now you can manage your Facebook **AdSets**, so that you can turn ON/OFF adset, change budget and see dynamic columns from Facebook in real-time.

![Optimize Meta campaigns step 3](/images/docs/facebook/meta_3.png)

7. Double-click your **adset name** or use tabs above to table to move to the **Ads** view. Also multi-select is supported.

8. Now you can manage your Facebook **Ads**, so that that you can turn ON/OFF ads and see dynamic columns from Facebook in real-time.

![Optimize Meta campaigns step 4](/images/docs/facebook/meta_4.png)

### Manage multiple campaigns [#manage-multiple-campaigns]

1. For example, if you have multiple ad accounts and running like 50 campaigns on each. Then you can optimize all campaigns in 1 single view, if you select **1 traffic source** from toolbar.

2. Do not select any campaign from **Ads Manager** view. Just click the **C5: Campaign ID** tab (or any other tab) above the table to move into that view.

![Optimize Meta campaigns step 5](/images/docs/facebook/meta_5.png)

3. Optimize all your AdSets in one view.

![Optimize Meta campaigns step 7](/images/docs/facebook/meta_7.png)

### Tree view optimization [#tree-view-optimization]

1. Go to **Ads Manager** and select **Tree** on toolbar.

2. Double-click your campaign and you will be redirected to **Reports** view.

3. Use **Group By** select boxes and select the following values:

- Group By 1: **C5: Campaign ID**
- Group By 2: **C3: AdSet ID**
- Group By 3: **C1: Ad ID**

4. Just drill-down your campaigns and adsets and start optimizing.

![Optimize Meta campaigns with tree view step 6](/images/docs/facebook/meta_6.png)

## Related guides [#related-guides]

<Cards>
  <Card title="Meta Ads automation · New" href="/docs/facebook/meta-ads-automation">Create metric-based or scheduled rules with budget limits, notifications, and action logs.</Card>


<Card title="Postback URL parameters" href="/docs/postback/parameters-in-postback-urls" />

<Card title="Custom conversions" href="/docs/postback/custom-conversions" />

</Cards>