# Clickadu integration

Source: https://skro.eu/docs/integrations/clickadu-integration

Set up Clickadu tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

### **Supported Ad Formats** [#supported-ad-formats]

- **Popunder Ads** – Ads that open in a new window/tab behind the main browser, ideal for broad reach.
- **Banner Ads** – Standard graphic display ads in sizes like 300×250 and 300×100.
- **Instant Text Message (ITM)** – Clickable text messages often used for mobile engagement.
- **In-Page Push Ads** – Native-style notifications that appear within a webpage without subscription requirements.
- **Video Pre-Roll** – Video ads shown before the main video content, using IAB VAST protocol.
- **SKIM Ads** – Ads triggered by clicks on selected text or links, often yielding high CTR.

Integration enables you to track all your campaigns, zones, ads, etc. Additionally, it provides a comprehensive overview of your cost and conversions for the optimization.

<Steps>

## Step 1. Create a Clickadu traffic source and configure the postback URL [#step-1-create-a-clickadu-traffic-source-and-configure-the-postback-url]

1. Navigate to **Traffic Sources**.

2. Click **Create**.

![How to set up Clickadu traffic source on Skro?](/images/docs/clickadu/clickadu_1.png)

3. Search clickadu and select the **Clickadu** template.

![Choose Clickadu on the list](/images/docs/clickadu/clickadu_2.png)

4. You need to change 2 values on your postback URL.

![Set Clickadu postback URL](/images/docs/clickadu/clickadu_3.png)

5. Log in to your **Clickadu account**.

6. Go to **Tracking** section and click **Skro logo**, then copy the Postback URL to your clipboard.

![Final Clickadu postback URL](/images/docs/clickadu/clickadu_5.png)

7. Go back to Skro and replace the postback URL.

8. Final postback URL must look like this:

<Callout type="warn">

`http://sconvtrk.com/conversion/cb4705c0bda444444409ec14b12b99cd8b3/?visitor_id={externalId}&aid=111111`

</Callout>

9. All tracking parameters are already prefilled for you.

![Set Clickadu tracking parameters](/images/docs/clickadu/clickadu_4.png)

10. Click **Save & Close**.

The integration is ready. Continue by creating a campaign.

## Step 2. Create a campaign on Skro [#step-2-create-a-campaign-on-skro]

1. Go to **Ads Manager** and click **Create**.

2. Select your **Traffic source** and click **Next**.

![Create a campaign 1](/images/docs/clickadu/clickadu_6.png)

3. Select your campaign **Workspace**.

4. Enter a descriptive campaign name.

![Create a campaign 2](/images/docs/clickadu/clickadu_7.png)

5. Select or create your **landings** and **offers**.

6. Click **Save**.

![Create a campaign 3](/images/docs/clickadu/clickadu_8.png)

7. Copy the **Campaign Tracking URL** to clipboard.

![Create a campaign 4](/images/docs/clickadu/clickadu_9.png)

## Step 3. Create a campaign on Clickadu [#step-3-create-a-campaign-on-clickadu]

1. Log in to your Clickadu account.

2. Navigate to the **Campaigns** view and click **Create Campaign**.

3. Click **Target URL** field.

![Create a campaign 6](/images/docs/clickadu/clickadu_11.png)

4. Paste the **Skro campaign tracking link** to that Target URL field with tracking parameters.

![Create a campaign 5](/images/docs/clickadu/clickadu_10.png)

5. Fill all other fields where needed and start your campaign.

</Steps>

## Verify the setup [#verify-the-setup]

Open the generated campaign URL and check that the visit appears in Skro. Confirm that traffic source macros resolve to actual values. If you send conversions back to the source, verify a test conversion in both systems.

<Callout title="Troubleshooting">

If data is missing, check the selected workspace, integration, campaign, and reporting date range. Compare parameter names and macro values with the examples in this guide before repeating the test.

</Callout>

## Related guides [#related-guides]

<Cards>

<Card title="Postback URL parameters" href="/docs/postback/parameters-in-postback-urls" />

<Card title="Custom conversions" href="/docs/postback/custom-conversions" />

</Cards>