# HilltopAds integration

Source: https://skro.eu/docs/integrations/hilltopads-integration

Set up HilltopAds tracking in Skro, configure traffic source parameters, and connect your advertising campaigns.

Integration enables you to track all your campaigns, zones, ads, etc. Additionally, it provides a comprehensive overview of your cost and conversions for the optimization.

<Steps>

## Step 1. Create an HilltopAds traffic source and configure the postback URL [#step-1-create-an-hilltopads-traffic-source-and-configure-the-postback-url]

1. Go to **Traffic Sources** and click **+ Create**.

![How to set up HilltopAds traffic source on Skro?](/images/docs/hilltopads/hilltopads_1.png)

2. Search for **hilltopads** and click the **HilltopAds** template.

![Choose HilltopAds on the list](/images/docs/hilltopads/hilltopads_2.png)

3. You need to modify **Traffic Source Postback URL**.

![Set HilltopAds postback URL](/images/docs/hilltopads/hilltopads_3.png)

4. Log in to your **HilltopAds** account.

5. Go to **Trackers** and select the **Skro** template.

![Copy HilltopAds Postback URL](/images/docs/hilltopads/hilltopads_4.png)

6. Copy the **advertiserId** parameter value to the clipboard.

![Copy HilltopAds Postback URL](/images/docs/hilltopads/hilltopads_5.png)

7. Go back to **Skro** and replace the **advertiserId** parameter value with real value.

8. Final postback URL must look similar to this:

<Callout type="warn">

`https://trackhta.com/close/?token={externalId}&advertiserId=123456`

</Callout>

**`advertiserId=123456`** - HilltopAds Advertiser ID.

**`token={externalId}`** - HilltopAds Click ID parameter with Skro macro.

9. All tracking parameters are already prefilled for you.

![Copy HilltopAds Postback URL](/images/docs/hilltopads/hilltopads_6.png)

10. Click **Save & Close**.

Integration setup is complete, and you are now ready to create your first campaign.

## Step 2. Create a campaign in Skro [#step-2-create-a-campaign-in-skro]

1. Go to **Ads Manager** and click the **Create**.

2. Select your **Traffic source** and click **Next**.

![Create a campaign 1](/images/docs/hilltopads/hilltopads_7.png)

3. Select the target **Workspace** for your campaign.

4. Give a **name** to your campaign and click **Next**.

![Create a campaign 2](/images/docs/hilltopads/hilltopads_8.png)

5. Select or create all your **landings** and **offers**.

6. When you are done, click the **Save**.

![Create a campaign 3](/images/docs/hilltopads/hilltopads_9.png)

7. Copy the **Campaign Tracking URL** to clipboard.

![Create a campaign 4](/images/docs/hilltopads/hilltopads_10.png)

## Step 3. Create a campaign in HilltopAds [#step-3-create-a-campaign-in-hilltopads]

1. Log in to your **HilltopAds** account.

2. Go to the **Manage Campaigns** section and click the **Add Campaign**.

![Step 3. Create a campaign in HilltopAds 1](/images/docs/hilltopads/hilltopads_11.png)

3. Select your **Ad Format** and **Cost Type**.

4. Give a **name** to your campaign.

![Step 3. Create a campaign in HilltopAds 2](/images/docs/hilltopads/hilltopads_12.png)

5. Fill all other fields where needed.

6. Paste the **Skro campaign tracking link** into the **Final Destination URL** field, including all tracking parameters.

![Step 3. Create a campaign in HilltopAds 2](/images/docs/hilltopads/hilltopads_13.png)

7. Complete the remaining campaign settings, then click **Add Campaign**.

8. After your campaign is approved on the side of HilltopAds, you can start driving traffic to your campaign and track all the data with Skro.

</Steps>

## Verify the setup [#verify-the-setup]

Open the generated campaign URL and check that the visit appears in Skro. Confirm that traffic source macros resolve to actual values. If you send conversions back to the source, verify a test conversion in both systems.

<Callout title="Troubleshooting">

If data is missing, check the selected workspace, integration, campaign, and reporting date range. Compare parameter names and macro values with the examples in this guide before repeating the test.

</Callout>

## Related guides [#related-guides]

<Cards>

<Card title="Postback URL parameters" href="/docs/postback/parameters-in-postback-urls" />

<Card title="Custom conversions" href="/docs/postback/custom-conversions" />

</Cards>